LEXINGTON, Ky. — Maker’s Mark bottles honoring Kentucky basketball’s 1995-96 championship team, known as “The Untouchables,” will go on sale at retail outlets throughout the state Friday.
“Our ’96 championship team was one of the best not only in the history of our program, but in the history of college basketball,” Kentucky athletic director Mitch Barnhart said in a release. “This iconic bottle is a fitting tribute to them and all they accomplished during that historic season.”
It will be the third commemorative Maker’s Mark bourbon bottle in a five-edition series. The first two featured coaches Adolph Rupp and Joe B. Hall, as well as the 1978 national title team.
The proceeds go toward Kentucky’s Center for Academic and Tutorial Services (CATS). The university has partnered with Maker’s Mark and Keeneland with a goal of raising $2 million through the companies’ contributions and the sale of the commemorative bottles.
Bottles released in 2018 and 2019 will complete the Maker’s Mark commemorative series to benefit the center.
“It’s gratifying to see how well the expansion of the CATS program is working,” Rob Samuels, who runs the Maker’s Mark distillery that his grandparents founded, said. “Because education was so important to my grandparents, this program is a perfect way for us to give back to the community.”
A bottle signing of this year’s Maker’s Mark bottle will take place at the Keeneland Entertainment Center on the morning of April 14. Details are available on www.Keeneland.com.