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Nike has made former LSU WR Odell Beckham Jr. nearly $30 million richer with a shoe deal.

LSU football: 7 things Odell Beckham Jr. can do with all his Nike money

Nick Suss

Welcome to the Bayou Bengal Briefing, SEC Country’s daily morning column covering LSU football, with LSU beat writer Nick Suss. Today, we talk about shoes, suspensions, seeds, scavenging and more. Enjoy!

Short version: A lot

Former LSU football player and New York Giants wide receiver Odell Beckham Jr. reportedly signed the most lucrative shoe deal in history Tuesday, inking with Nike for more than $29 million. When you factor in the remaining $1.8 million on his actual NFL contract, that’s about $30 million guaranteed coming Odell’s way.

As you’re probably (painfully) aware, that’s a lot of money to wear shoes. So, just for some perspective, here are some things OBJ can do with $30 million.

1. Qualify as an “Ultra High Net Worth” person

If you’re into ridiculous labels, $30 million is the cutoff to be classified as “Ultra High Net Worth,” not just merely rich or really reach. Welcome to the club, man.

2. Buy out an entire Coldplay concert

According to Forbes, British band Coldplay played the highest-grossing concert of 2016, a $29.7 million show at Britain’s Wembley Stadium. Beckham could’ve bought every ticket with his shoe money and still had football money to spare.

3. Buy two private islands in Dubai

There’s a string of undeveloped private islands worth $16 million a pop off the coast of Dubai. If he likes hanging out on boats in Miami, Dubai will be just like that, except with fewer American paparazzi.

4. Or, just buy Justin Bieber for a month

Instead of partying with Bieber on a boat for a day, buy 30 days’ worth of private concerts from the Bieb at about $1 million per show.

5. Control a Cy Young winner

Reigning National League Cy Young winner Max Scherzer of the Washington Nationals makes $30 million a year. Throw all the money you have at the dude, strap a helmet on him and hope he can throw a football like he can a baseball.

6. Buy 2.4 million acres of the moon

According to, $30 million could buy you 2.4 million acres of the moon. For what it’s worth, that’s 0.02 percent of the moon. But it’s still a lot of moon.

7. Be the biggest baller

Do you think Lonzo Ball’s “Big Baller Brand” sneakers cost too much? Not for the world’s richest sneaker model. Odell could buy himself more than 43,000 pairs of Big Baller Brand shoes with his shoe contract alone.

What the what?

As of Tuesday afternoon, the LSU baseball team was rolling. Everything seemed smooth. Then the team got within 24 hours of its SEC Tournament opener and things just got weird.

The plan was for freshman Todd Peterson to start Wednesday, allowing ace Alex Lange to stay on regular rest for Thursday. But, as of about 8:30 p.m. CT Tuesday, LSU announced that Caleb Gilbert would be starting, not Peterson. When approached for comment on the decision, LSU baseball coach Paul Mainieri simply replied that Peterson will be serving a one-game suspension.

There’s no reason to speculate on what Peterson may have done to earn a suspension one day before the biggest start of his young career. But it is worth noting that whatever it was, it probably wasn’t a smart decision. But we’ll talk more about bad decisions later.

Speculation aside, this puts LSU in an interesting position with Peterson for the rest of the series. Theoretically, he’ll be available out of the bullpen beginning Thursday. But Mainieri could also now save him for the weekend as a potential fifth starter were the team to advance that far into the tournament. That’s banking a lot on your team, but it’ll also give LSU an advantage that no other team will have.

All of that is a possibility. But Gilbert moving from the bullpen to a starting role also changes the way Mainieri can arrange his pitchers. Without Gilbert in the back end, even more pressure is going to fall on Nick Bush and Zack Hess in bridging to closer Hunter Newman over the next five days.

Tournament time is always fun. But it’s not supposed to be this much of a puzzle.

Just tell me how I can watch the game


LSU will likely begin its game Wednesday against Missouri at 4:30 p.m. CT on the SEC Network and WatchESPN. The time of that game is subject to change because of rain delays that pushed action back on Tuesday. Depending on the lengths of the two games ahead of LSU-Missouri, the game could begin at a later time.

In the hours before and after 4:30 in Hoover, Ala., the chances of rain hover around 40 percent as of the time of this publication. If Wednesday ends up being as wet as Tuesday was, the SEC is going to have some ground to make up, and not too much time to do it.

So, you know, don’t: LSU football edition

LSU running back Lanard Fournette was arrested early Tuesday for gambling underage with a fake ID at L’Auberge Casino in Baton Rouge.

Again: Just like with Peterson, let’s not speculate as to why or how a person ends up in these circumstances. But let’s talk about three reasons why this wasn’t wise.

  1. It was illegal: This point is self-explanatory.
  2. You are a college athlete: As an amateur athlete, you very famously don’t get paid for your play. So, whatever money you’re considering using on gambling, maybe use it on things that you need. Because, let’s face it: I don’t care how good you think you are, no one is actually good at gambling.
  3. You have a name to think about: Love it or hate it, the name “Fournette” means a little bit more in Louisiana. Sure, you’re not Leonard. But you are a figure people instantly recognize by the name. It’s unfortunate, but your actions resonate more than the average backup running back.

Let’s talk linebackers

The LSU football program gets a lot of credit for being “DBU.” And also “RBU.” But recently, the Tigers have began staking a claim for being a modern “LBU.”

Between Kevin Minter, Kwon Alexander, Deion Jones, Lamin Barrow and now Duke Riley and Kendell Beckwith, the Tigers are sending linebackers to the NFL with a higher success rate than any other position.

So, it should come as no surprise to you that there’s always NFLSU linebacker news. Here’s some from Tuesday:

In basketball news

Keep your eyes peeled for transfer news on Wednesday. Wright State graduate transfer guard Mark Alstork is expected to choose between LSU and three other schools this afternoon. The three other schools are South Carolina, Illinois and Pittsburgh. He was the third-leading scorer in the Horizon League in 2016-17.

Alstork is originally from Dayton, Ohio. Because he is a graduate transfer, he’d be eligible to play immediately upon signing with LSU.

Today in made-up holidays

According to the folks at, Wednesday is “National Scavenger Hunt Day.” Had I planned this Briefing better, I would’ve built a scavenger hunt into today’s post with references and clues hidden in the writing. But I didn’t. And also I don’t have the time to do something that elaborate.

Instead, here’s a clip from a sitcom about scavenger hunts. That’s usually what this section is an excuse for, right?

More importantly, Wednesday is also “Brother’s Day.” But since we already devoted a chunk of today’s Briefing to a brother committing a minor crime, it’s probably not the best day to go into how great brothers are, right?

So, another sitcom clip? Sure. Why not. Here’s a great clip about brothers. And also sisters, in a weird way.

If you’re thinking to yourself I post about Malcolm in the Middle a lot, it’s because I do. And because it’s a great show. Watch it. Again.

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