Paul Finebaum’s brand is about to change slightly. While he’ll still keep his show centered around the SEC, he’s using a new extra hour to stretch beyond the conference that has made him famous.
“I think it will be different in the sense that we will try to look at the biggest picture, the biggest story of the day in college football and concentrate on that first,” Finebaum said in an ESPN release. “Our program today on the SEC Network, it’s obviously very SEC-centric, so if something happens at Michigan or Ohio State or UCLA I think we’ll start right there.”
His new TV-only extra hour of programming begins on Wednesday at 2 p.m. ET on ESPN2 and will precede the normal 3-7p.m. ET time slot on the SEC Network.
“I know a lot of people are joking about the extra hour, ” he said. “We like it because it gives us a chance to swim in some other waters, but I don’t think in the end it’s going to dramatically impact what I do.”
One thing that will change according to Finebaum is his eating habits. He used to have time to eat between College Football Live and The Paul Finebaum Show, but doesn’t know how he’ll fit it in now. Simple math shows he’ll now dominate the afternoon programming schedule for ESPN in the afternoons through December with five total hours Monday through Friday.
“I got used to eating at 2:15 and it gave me some energy,” he joked. “Now I’m not really sure, that’s the biggest question I have. When do I get the smoothie?”