In a seismic shift in its overall business approach, FOX Sports reportedly has laid off 18 writers to invest more resources into video production, according to Bloomberg reporter Lucas Shaw.
The layoffs will open up a similar numbers of jobs in video production, editing and promotion.
FOX Sports explained its rationale as catering to the evolving interests of its audience.
“Creating compelling sports video content is what we do best at FOX Sports,” Jamie Horowitz, who oversees the FOX Sports cable networks and online operations, wrote in the memo. “We will be shifting our resources and business model away from written content and instead focus on our fans’ growing appetite for premium video across all platforms.”
Awful Announcing has obtained a list of the 18 writers who were laid off. Some of the writers took to Twitter to share the news.
Hello, possible bosses, between Jan 1 and May 26, my content pulled 81.478 million page views (and I can prove it).
Fox fired me today. pic.twitter.com/YJpxubAArU
— Dieter Kurtenbach (@dkurtenbach) June 26, 2017
After 8 years with the best job in the world my time at FOX Sports has come to an end. Here’s hoping my next gig is as rewarding as my last.
— sam_gardner (@sam_gardner) June 27, 2017
GOOD: I had a great year at Fox, learned a ton & met some amazing people
BAD: My job is gone
GOOD: You can now hire me & my DMs are open
— Aaron West (@ayyy_west) June 27, 2017
In an effort to compete with ESPN, FOX Sports is pivoting away from live reporting, instead opting to implement separate online videos to go along with television shows and a targeted focus for viral web video content throughout its social media platforms.