According to ESPN’s Darren Rovell, Nestle has reached a licensing deal with a handful of schools to make SweeTarts Gummies candy with the schools logos.
SEC schools Tennessee and Arkansas are among the five universities included in the deal. Texas, UCLA, and Ohio State will also have their own candy made.
Nestle has signed a licensing deal with five schools for its Sweetarts Gummies. Deal brokered by IMG pic.twitter.com/dNntLQMGSm
— Darren Rovell (@darrenrovell) September 7, 2016